For A/W 21/22 swimwear, trans-seasonal designs and cross-category property are key to success. Consumers pay more attention to the durability and versatility of clothes. Swimwear becomes the trans-seasonal and multifunctional item. In the post-coornavirus era, sales strategies and cross-category appeal are critical to products. With the rising minimalism and sustainability, trans-seasonal designs and prints will be more significant. Swimwear can be promoted as the versatile clothes. Prints on womenswear are used to invest familiar salable items and create exquisite series.
In this uncertain era, gentle retro fashion has been prevalent for a while. We can see the all-year core item exudes a nostalgic retro style. With the help of line and plane blocking, decorative retro geometric elements pair with trans-seasonal colors, which is the key to simple retro silhouettes.
Retro flowers are key to simple and nostalgic silhouettes. Various retro flowers inspire sets and co-ord printed accessories. Abstract and lowly saturated flowers are ideal for season changes to bring an all-year-round style. The deep round-neck or square neck can be used as beach casualwear, and sold with loose dresses to reinforce the entire theme.
Bohemian style remains the hot style for swimwear. Tie-dye is key, which caters to the rising DIY handcrafted style in the post-coronavirus era. Folk style and traditional crafts are still important and get more delicate, taping into minimalism. Trans-seasonal colors are used. Geometric shapes and subdued structures display the sophisticated charm and enhance the commercial potential of tie-dyed designs. Mixed style tunics and comfy clothes are worth investment. Co-ord prints create versatile items fit for resort, staycation and daily life.
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