The Comprehensive Analysis of Womenswear Markets in Hangzhou

As the pandemic in China is under control, people's daily life is back on track. Hangzhou market, an influential wholesale market and trading market in China, affects and radiates Jiangsu Province, Zhejiang Province and Shanghai as well as some northern markets with its youthful, vigorous, wearable and edgy products. It is used for reference for young leisure style enterprises. This market research analyzes styles from markets in Hangzhou (including Guangzhou Original Womenswear Market newly opened in Hangzhou Sijiqing Womenswear Market). Eye-catching designs include young lady style decoration, foil-stamping or rhinestone, animal patterns on T-shirts, printed shirts, Korean style short A-line dress, summer loose pants and diversified skirts. (Some data comes from the middle- and high-end retail markets, and some from Hangzhou wholesale markets.)

Rhinestone stands out in Hangzhou market. Big or small rhinestones, dense layout of colored rhinestones, graphic & text are main forms. Shiny rhinestones brighten the summer look.

Lace, gauze and organza increase with the high temperature. Embroidery on lace or gauze also appears. Young lady style 3D embroidery pattern is the most widely applied.

T-shirts take up a high proportion in Hangzhou market. Shanghai market focuses on eco-friendly cotton, while Hangzhou market pays more attention to fun patterns on T-shirts. Cartoon animals are mixed to display creativity. Smart accessories add details.

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