The Comprehensive Analysis of Guangzhou Women's Korean Style Markets

Guangzhou markets, as the largest wholesale markets in China, cover New China Plaza, UUS, HUI MEI INTERNATIONAL and other wholesale markets. Influenced by the pandemic, orders and consumers decline sharply. According to the research of wholesale markets and retail markets in Guangzhou, we can see bright colors and colors in high brightness yet low saturation are main. Light-colored clothing leads the markets. Gatherings, shirring, drawstring and dense smocking become highlights of styles. Letter and figure pattern bring new designs. Characters in cartoons, Japanese comics and Disney movies remain mainstream patterns. (Some data is from mid- to high-end retail markets and some comes from Guangzhou wholesale markets.)

Bright colors and colors in high brightness yet low saturation dominate Guangzhou markets. Light-colored clothing leads the markets. Green, purple and yellow tones are featured colors in May.

Letters prevail in Guangzhou markets. Shiny sequins, rhinestones, pearls and tapes are integrated. Fringes, applique, chain embroidery and handcrafted beads bring a new direction for 3D letter patterns.

2020 is the year of the rat. Many brands and retail markets creates co-branded series with Disney Mickey Mouse. Wholesale markets extend more characters, such as Mickey Mouse, Donald Duck, Goofy, Doraemon and Mario, showing the accurate insight and quick response of Guangzhou markets. Key brand is HERLIAN which is essential to young lady clothing in China.

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