Taping into people's focus on home-wear and versatile and cosy colors, S/S 2022 colors will appeal to cautious consumers. Colors for intimates balance between people's pursuit of novelty and dependence on familiar things. This report continues Balance -- The Color Trend for Women's Underwear, and offers clothing collocations of six key colors mentioned by that report to designers as reference.
Key Color -- Festival Fuchsia
Pink evolves to be saturated rose red and mixes with a blueish tinge in S/S 2022. Festival Fuchsia will sweep all seasons with its saturated quality sense, ideal for both offline and online. In this society full of challenges, bold pink will show its strong appeal to new optimists and bring positive energy and vitality. It has been popular in the young market.
Festival Fuchsia is statement-making and independent. Hand-embroidery softens this color, with fine straps and lace for sexy bright collections which are put in display area to attract young consumers.
As consumers pursue mood-boosting colors, orange is more important and evolves into tropical Radiant Yellow. Radiant Yellow adds brightness and energy into this season and meet consumers' demand for vigorous brights. Radiant Yellow works well for both menswear and womenswear. Physical and mental health will be the top priority for consumers and this dynamic orange can inspire emotions.