BLOG>Marketing>Article

Overcoat In 18/19 A/W Men's Hot Item in Market

Author:Jenny 2018-11-07

TOP 10

 

Brands like System Homme and Les Hommes are among the most popular. Printed coats of Genanx account for 15% of the Top 100 list. Business casual style is dominant.

 

 

TOP 20

 

Half of the overcoats are in business causal style, but Genanx opts for a chic street aesthetic. Check coats are must-haves. Large, irregular plaids blend with words to interpret a vibrant yet classic look.

 

 

TOP 30

 

Gray or brown mini-check fabrics are ideal for business casual coats. Genanx and MSGM show funky design, utilizing panels, letters and saturated colors.

 

 

TOP 40

 

Navy blue, khaki and retro check are classic for overcoats. Brands such as System Homme, Salvatore Ferragamo and Time Homme bring elegant and versatile items.

 

 

TOP 50

 

Solid-color coats are perennial, while panels and patches are also frequently used.

 

 

TOP 60

 

These items work well for statement-making customers. The back design and deconstructed placket of Genanx are unique.

 

 

TOP 70

 

The overcoats are simple and elegant, resulting in business casual or smart casual looks.

 

 

TOP 80

 

Camel coats are faddish, and tweed, check and jacquard ones are also delicate. Genanx is spotted again, proving its prevalence.

 

 

TOP 90

 

Paneling is favored by designers. Check piecing, mix of sport fabric and tweed and large patch pocket are all prominent.

 

 

TOP 100

 

Street style is preferred by fashionistas, featuring patches, graffiti and webbings.