2020 Spring and Summer Top Trend

BURBERRY

Riccardo Tisci , a former creative director of Givenchy, joined Burberry in March this year. As a popular person in social media, he is famous for great skills and making hot items. 5 months later after joining Burberry, he released the new logo of Burberry in Instagram. The bold sans-serif font replaces the traditional serif font. This change signals the new direction Burberry will go.

Pattern Evolution: Classic Check

#2017/18AW#

Designers got inspired from the female photos in 1980, when people protested the U.S. deploying missiles, to combine material from plastic raincoats and Burberry's traditional check.

#20180/19AW#

Slogans are put onto check fabrics. The rainbow collection for L.G.B.T.Q. includes rainbow into check, and bright colors are funny and attractive.

#2019SS#

Fabrics are woven into checks; velvet and webbings are interwoven, and different colors form clear patterns.

#2019SS#

Tisci changes classic check into horizontal stripes, and makes shirts with butterfly collar. The classic colorway represents Tisci's style.

Pattern Evolution: Burberry Trench Coat

#2016/17AW#

The Deep red and black edge are decorative. The color clashing can make trench coats' silhouettes stand out. The edge-wrapping technique is delicate.

#2017/18AW#

The two-side compound material can conceal check, and the lapel is folded out to show check fabric. The bright check containing red and green is impresive.

#2018/19AW#

The effect of two layers starts from collar. Fabrics in different colors form a contrast. Two-layer collar and placket can form the impression of multiple pieces of clothing.

#2019SS#

Shining metal rings are used on edge, making a 3D effect. The combination of metal and fabric is eye-catching.

#2019SS#

Crocodile leather is matched with fabrics. The same tonal fabrics with different materials make contrast.

Classic Designs

#2016/17AW#  #2019SS#

There are slits on hems. Different fabrics make a contrast. Dress slits in S/S combine the classic and pleats. The outside gauze is romantic.

#2018/19AW#  #2019SS#

The mock-layer design adds depth to trench coat. The contrast of different materials can make inside and outside layers recognizable. Inner and outside leather materials are pieced together.

#2016/17AW#  #2017/18AW#

Retro Baroque makes overcoat complicated yet delicate. The sculpture-like silhouettes make clothes elaborate artworks. The redesigned colors are inclined to be the military style.

Key Details

Metal parts can add depth to fabrics. The circular cutout on the edge and hexagonal air cavity with metal materials make fabrics impressive. The change of logo also is attrative.

Recommended Brands

OFF-WHITE

OFF-WHITE is a high-class street fashion brand, which was founded by Virgil Abloh in 2012 in the United States. It is one of the most popular brands in fashion. Stripes and numbers are characteristics of OFF-WHITE. Virgil Abloh also works as art director of Louis Vuitton.

Pattern Evolution: Classic Arrows

#2017Resort#

Roses surrounds arrows, infusing street fashion with romance.

#2018/19SS#

Embroidered plants and insects surrounds arrows, delivering a spring mood.

#2018/19AW#

Arrows are changed into a sign patch. This modern patch is applied to jacquard fabrics printed with equestrianism patterns.

#2019Resort#

Cotton patterns reduce the mood of street fashion. The pink fabric and ornamental cottons make the design softer.

#2019SS#

The arrow design is applied into lace, which is elaborate and eye-catching.

Pattern Evolution: outside Corset

#2017SS#

Lines on striped shirts form the shape of corset, which makes the design more comfortable. Stripes subtly hide the outline of corset.

#2018Resort#

Different materials make a contrast on the mock-layer corset. Soft knitted vest and corset material are combined to add depth.

#2018/19AW#

The waist-controlling design forms the outline of corset. The contrast of fabrics are attention-grabbing. The detachable design is creative as well.

#2019Resort#

The satin with all-over logos can present the outline of corset. Elegant satin and street-style logo are mixed.

#2019SS#

Using the features of fabrics to show the outline of corset. Pattern can also strengthen the design.

Find more burberry trends at https://www.popfashioninfo.com/search/?key=burberry